Digital Marketing Executive

About the Role

The Digital Marketing Executive will plan and execute measurable campaigns that help homeowners, businesses, and housing societies discover AR Saurtech Energy. The role combines content execution, search visibility, paid campaigns, analytics, and lead-quality improvement.

Responsibilities

• •Execute SEO plans covering keyword research, on-page optimization, internal linking, local SEO, and performance monitoring.
• •Plan and optimize Google Ads and Meta campaigns with clear budgets, audiences, creatives, and conversion goals.
• •Create and coordinate website, blog, social media, email, and campaign content for solar audiences.
• •Track campaign attribution, landing-page performance, cost per lead, lead quality, and conversion trends.
• •Maintain content calendars and coordinate designs, videos, customer stories, and project updates.
• •Work with sales teams to improve campaign targeting, messaging, and lead follow-up quality.

Requirements

• •Graduate with 1-3 years of hands-on digital marketing experience.
• •Working knowledge of Google Analytics 4, Google Tag Manager, Search Console, Google Ads, and Meta Ads Manager.
• •Understanding of SEO fundamentals, landing-page conversion, UTM tracking, and campaign reporting.
• •Strong written communication, attention to detail, and ability to manage multiple campaigns.
• •Comfort working with spreadsheets, dashboards, content tools, and basic creative workflows.

Nice to Have

• •Experience marketing solar, energy, real estate, construction, or other high-consideration services.
• •Basic familiarity with WordPress or Next.js websites and Canva or Adobe creative tools.
• •Knowledge of local SEO for Noida, Delhi NCR, and Uttar Pradesh.

What We Offer

• •Ownership of end-to-end growth campaigns.
• •Access to analytics, advertising, and creative tools.
• •Performance-linked learning and growth opportunities.
• •Direct collaboration with sales, engineering, and leadership teams.